Refreshingly Simple CRM And Email Automation

Wobaka is the simple CRM and email automation tool that makes it easy to manage contacts, automate outreach and close deals, without losing your mind.


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Join other happy companies using Wobaka as their CRM
Stay in control
Never duplicate another contact or lose control over your leads. Wobaka makes it easy to stay on top of things.
Save hours on email
Stop wasting your time on follow-up emails. Put your sales on autopilot and step back in control when it's needed.
Built to last
Founded in 2019, Wobaka is like your favorite craft beer or artisan coffee. Made with love and hand-picked ingredients.
Flexible automations
Email outreach, simplified
Save hours on email by automating your outreach and follow-ups. We know how much time it takes and have made it easy to automate it with just a few clicks.
Email sequences
Sending schedule
Find anything, instantly
Search for anything or filter by tags and lead status. We also check for duplicates whenever you create a new contact.
Text search
Duplicate checker
Never miss another follow-up
Never miss a follow-up
Todo lists makes it easy to keep track of follow-ups and stay in control when the pace is high. You can also get daily reminder emails to always be on top of things.
Quick reschedule
Search and filter
All your contact data in one place
All in one place
What did you send? When were you supposed to follow up? With Wobaka all your contact information and emails are in one place. Available to everyone in your team, anywhere, anytime.
Customizable pipelines
Unlimited pipelines
Need one pipeline for leads and another for renewals? No problem. With Wobaka you can have as many pipelines as you like and tailor them to suit your needs.
Kanban view
Multiple currencies
Simple CRM analytics
Simple, clean analytics
No complex enterprise reports. Our analytics gives you a crystal clear view of your funnel and sales velocity. You can also see all your activity and compare to previous period.
Sales velocity
Activity log
What our customers say
Wobaka is tailored for small businesses. We're here to listen to your ideas and to build a CRM you'll actually enjoy using. Check out what our customers has to say.
I've used both spreadsheets and other CRM systems but after trying Wobaka I see no way of going back. It's easy to use and I save hours on email every day.
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Lisa Rydhammer,
"Oh, WOW!" We must have said that 10 times in the first 30 minutes of using Wobaka. It is simple and intuitive.Someone who actually understands small businesses sat down and created a CRM. And, it's not's FANTASTIC!
Lee & Vanessa Lentz, Infinity Partners
Wobaka is such a lovely tool! Thank you for building it. It's for anyone who's curious to experience a playful, cozy, and calm way of building and nurturing professional relationships.
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Linda Vinod, Lindavinod
Simply the most minimal yet intuitive CRM system I've used so far! Wobaka helps us keeping track of collaborations and negotiations quickly and efficiently. Loving it from day 1 and continues to be a pleasure to work on!
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Andrea Messetti,
I've tried way too many sales CRMs that only gave me headaches. When it comes to sales, it's crucial if you like to use your CRM. It feels right when I sign in to Wobaka. It is the same feeling when I use Notion. I love it.
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Dawid Pacha, Pakiet Wsparcia
Fantastic. Wobaka has the perfect amount of features for me. It does everything I want a CRM to do without having a cluttered UI. I keep the CRM up to date because it's such a joy to use! It's the perfect CRM for solo founders.
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Ryohei Watanabe, Eight Values
I was looking for exactly this kind of CRM. Wobaka is the perfect fit for our needs.
Valens Carpentier,
Buried amongst all the bloated and dated CRM platforms is a gem of a product in Wobaka.It is simple, elegant and crafted.
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Nam Nguyen,

Start using a CRM that works for you, not against you

Hey 👋 I'm Fredrik, the founder of Wobaka.

Why make another CRM? Well, there are a gazillion of CRM systems out there and I've personally tried many of them. While some of them may be a great way for managers to track things, few help you be more productive in sales. What? Yep, and that's because they focus on the wrong things, such as advanced report sheets, complex user and contact hierarchies, website builders and 97 other things you don't need.

So what do you do? You start using spreadsheets, todo lists and a bunch of other tools instead and important information ends up all over the place.

We're here to change that. We believe CRM systems should be as simple to use as spreadsheets but still give you superpowers. Wobaka is the CRM system that has all you need, and nothing you don't.

I use Wobaka myself every day and I hope it'll help you close more deals as well!

— Fredrik, Founder Wobaka

Switch to Wobaka in under 15 minutes

Forget about CRM systems that include webpage builders, blog engines and 97 other features you don't need. We made Wobaka to help you enjoy sales and accomplish more Victory hand.

14 day free trial, no credit card required.